Shop of the Heart was born from the shared vision of Juelz and Cristhal—partners in life, spirit, and creative devotion.

After decades of walking parallel paths in healing, sacred design, spiritual guidance, and ritual arts, this is their first unified offering to the world. Their lives emerged from two very different lineages—Cristhal, a Black minister and multigenerational seer, and Juelz, a Scandinavian-born builder and ecological designer shaped by land, craft, and ritual. What began as contrast became complement. What began as difference became devotion.

Together, they offer more than services or products—they offer a field of remembrance:

a return to what matters most—connection, presence, beauty, and love in action.

Their work now flows through CJ Coalescence, their shared practice, and through Shop of the Heart, the tangible home for that practice. Here, they bring forward sacred objects, soul-rooted experiences, intuitive guidance, and personalized rituals to support those in transition, in longing, or in quiet becoming.

This is not just a story of a couple.

It is the story of what happens when two lives, two lineages, and two forms of sight converge—

and choose to build something sacred in the everyday.